Episode #29: Be Curious, Not Judgemental with Genein Letford
Why Unconscious Bias Also Impacts Creativity & Innovation
What is holding back your creative potential and, ultimately, your Human potential? This is the question I delve into with my guest on Igniting Creativity. Genein Letford is energized by this question and passionately engaged in helping people discover the answers.
Here is what else we discussed:
The best way to get novelty into your thinking and strategy (should include people who you don’t usually include)
The importance of problem-finding in the creative process
What you pay attention to is very important
Go out and discover!
The importance of keeping divergent and convergent thinking separate from each other
What you are being ‘spoon-fed’ without your knowledge
OUR GUEST: Genein Latford
As the 2019 LA Lakers Business Woman and the 2015 CA Charter Teacher of the Year, Genein is a national thought leader and creator of the concept of ‘Intercultural Creativity® and NeuroSomatic Creativity®’. She is the Founder and Chief Creative Officer of CAFFE Strategies, LLC, which is a consulting, coaching, and training company that trains C-Suite executives and employees to create sustainable organizational equity and inclusion strategies based on neuroscience while unleashing their innovative thinking for themselves and in their businesses.
Her 7 Gems of Intercultural Creativity® is a leading framework that encourages corporations in their diversity and inclusion development while developing critical cognitive tools for creative thinking. She holds degrees in psychology and educational development from UCLA and CSUN, is certified in Brain-Centric Design, and her curriculum is rooted in neuroscience and cognitive psychology. Genein believes creative thinking thrives best in an inclusive environment and she is often called ‘America’s Creative Coach’ for her work in reigniting intercultural creativity within our workforce.
Website: www.caffestrategies.com
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